CloveReady Campaign Kicks Off
CloveReady Campaigned kicked off with an informational booth at Friday Night Live on Friday, August 27th. The booth was hosted by Mayor Cruz, Myra with La Familia Sana, Resilient Cloverdale volunteers Susie Cummings and Darlene Peck.
The primary goal of CloveReady is to enhance emergency preparedness of our residents and businesses by crafting a communication campaign about emergency preparedness to reach all Cloverdale residents. The Chamber of Commerce is actively developing the outreach campaign.
The outreach strategy will include direct mail, door to door engagement, and visibility at community events focusing on three essential components:
Swing by this Friday's FNL on September 3rd to learn more, or for
- Awareness - by educating residents on what steps to take to elevate their awareness of changing conditions and calls for action through alerts and other media outlets
- Preparedness - provide guidance to residents about making smart investments that will ensure that everyone is ready to safely evacuate or shelter in place
- Activation - if it becomes necessary to evacuate or shelter in place, everyone has the capacity to meet their household’s, or immediate neighbors, needs.
more information about CloveReady, please visit Resilient Cloverdale (cloverready.org)